In the Buoyancy shop, we continue to be busy booking interviews for author clients, and also preparing for interviews at CPE, the Christian Product Expo, coming up August 2-4.    We’ve decided for the next couple of weeks to try to be of service to any author readers of Buoyancy PR’s Week-ending Words who are also preparing to attend CPE next month to...

You aren’t equals. Done any interviewing lately? Looking forward to doing some? In our shop, it continues to be a busy season of setting up interviews for multiple clients. Most of the authors with whom we are working right now are first time authors, so this interviewing seems a bit mysterious, perhaps a skosh nerve-wracking, but also exciting. There are things to know...

Happy Juneteenth. Today is a holiday. I hope you are commemorating this day in some way, though I was a bit disappointed with myself to realize this isn’t a holiday I know very much about. The above image of the Juneteenth flag is new to me though I proudly share It with you here along with just a few bits of info...

“Faith-based radio has a long history in America, dating back to the earliest broadcasts of Sunday services at the beginning of the 1920s. Today, there are more than 4,000 terrestrial religious radio stations in the United States, according to a Pew Research Center analysis from the Pew-Knight Initiative. That’s about a quarter of the roughly 17,000 AM and FM stations in...

There’s new data out on Christian radio, and it’s surprisingly good--and interesting--news. According to a new national study published by the Pew Research Center, almost 98% of American adults live in range of one or more what they call “religious radio stations” primarily Christian radio. The statistics were recently presented in a members’ communication from NRB, the trade association for Christian...

Last week about this time, NRB 2026 was wrapping up. The NRB 2026 International Christian Media Convention had been an exciting, whirlwind week. More than 5,700 Christian media professionals attended, most from the United States but also 272 international attendees representing 43 other countries, according to the data released by the NRB association. Described by its organizers, the National Religious Broadcasters...

So off to a busy dive right in start to 2026? Thrilled at the pace and accomplishments so far? Or, like some of us, finding the new year to be a challenge in not the best way? We’ve all heard more advice than we want to hear about hitting the ground running in the brand-new year, working toward the goals for 2026...

Can’t judge a book by its cover, goes the old adage. But of course we do, all the time. The adage of course primarily refers to things other than books, but today we are going to discuss a few things about book covers. Did you know there’s a competition a Christian publishers organization organizes to recognize excellence in cover design? Pictured above, are...

As we start October, this note is for authors with at least one published book (as well as any of you who have other things you sell) with an evergreen scented reminder: Christmas is coming. What are your plans for selling your books as gifts? How do you intend to tell shoppers about it? If you haven’t gotten that figured out yet, it’s...

Have you tried the free AI software called ChatGPT? Artificial intelligence used to be a science fiction concept I associated with the too-smart robot Hal and the 2001: The Space Odyssey movie released way back in 1968.    But AI is here for real now, as you know, and it’s a hot topic with much to be sorted out. Most of what I had...