Get to know us better by dipping into our blog, a somewhat regular selection of thoughts and musings intended to be of interest to those who like to think about their own Author Journey and who may be curious about Christian retail events.
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July 2024
If you are getting some interviews or coverage from the media, or noting new online book reviews or getting social media praise, what are you doing to make sure you amplify it to receive the maximum benefit, and reach the...
July 2024
Going to CPE? Preparing your own publicity materials? Here’s some info we shared earlier this year that it feels like might be helpful to reprise in mid-July while some of you authors are preparing for some media opportunities to promote your books...
June 2024
Recently in this missive I wrote about the Christian Product Expo (CPE) and how important I felt authors were to making the show special, because Christian books aren’t just any old product one might find at zillions of other trade shows. They...
June 2024
If you are an author, have you had any media interviews? If you have been lucky enough to have any, and if they were with a radio program, chances are the interview was over the phone. Would you be ready for...
