Get to know us better by dipping into our blog, a somewhat regular selection of thoughts and musings intended to be of interest to those who like to think about their own Author Journey and who may be curious about Christian retail events.
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July 2021
Anniversaries and other milestones often prompt reflection on changes and accomplishments. This week I celebrated the birthday of Buoyancy PR. It’s not a story that matters much to anyone else but me, but one nice summer day I was having...
July 2021
Know, Like and Trust. I had worked in corporate jobs for more than two decades before I ever heard these words, mentioned casually by someone who threw them out, assuming everyone understood their significance. The longer version is: People do business...
June 2021
Hello from Dallas, well, more specifically, Grapevine, Texas where the Gaylord Texan resort hosted the 2021 NRB convention. From my perspective as an exhibitor and a person with author clients for whom we were coordinating interviews, it was a whirlwind...
June 2021
When pitching a story idea to journalists, simplify. In the past few weeks I’ve been talking to Christian journalists. It’s always a joy, but not always easy. And the biggest reminder and takeaway: keep it simple. One primary message, one compelling...
